We did the digging so you don't have to register on a guess.
"Is this legit?" is the right question to ask before giving any free event your time and your email address. Free doesn't mean risk-free, and a big-name lineup doesn't automatically mean everything checks out. So we actually verified it — the hosts, the guest speakers, and the numbers being used to promote it — and we're laying out exactly what held up and what we can't independently confirm.
Legitimate Event, Standard Promotional Claims
The hosts and guest speakers are real people with genuine, checkable track records. The specific dollar figures used in marketing are the organizers' own self-reported numbers, not independently audited — which is normal for this kind of launch, but worth knowing the difference.
Step 1: Verifying the Two Main Hosts
Russell Brunson co-founded ClickFunnels, a sales-funnel platform with a long, public track record and a well-documented user base. Iman Gadzhi co-owns Whop, a creator-commerce platform that has processed over $4 billion in payments and serves over 21 million customers, according to the platform's own reported figures. Both have authored books, built companies that exist independently of this one event, and have years of public content and press history behind them. This is the first thing we check with any "is it legit" question — do these people have a life outside this specific launch? In both cases, yes.
Step 2: Verifying the Guest Speakers
A launch bringing in outside speakers is common, but it's also where a lot of fake urgency and borrowed credibility can creep in. Here's what checks out about each one added to this event.
Myron Golden
A business and marketing consultant with over 30 years in the space, bestselling author of "From the Trash Man to the Cash Man" and "B.O.S.S. Moves," and a recipient of ClickFunnels' Two Comma Club X award, given to those who've generated over $10 million in online revenue.
Eileen Wilder
A sales coach and bestselling author who has publicly documented crossing $1 million in sales in a single day on more than one occasion, and hosts a widely followed sales-focused podcast.
Eric Thomas
A widely watched motivational speaker who has consulted for professional sports teams across the NBA, NFL, MLB, and MLS, and for Fortune 500 companies including General Electric, Nike, and Under Armour.
All three have independent public profiles, published work, and professional histories that exist outside of this specific event — which is exactly what we look for when checking whether a guest lineup is real or just borrowed names on a landing page.
A Necessary Note on Personal Narratives
Public figures who build a following partly around a personal origin story sometimes face scrutiny over how that story is told, and Gadzhi is no exception — some of his early-life narrative has drawn media questions in the past. That doesn't change the business facts above, which are independently checkable regardless of how any one story is framed. If that matters to your decision, it's worth a quick search of your own before registering.
Numbers are easy to print. Verifying them takes an extra step.
Step 3: Verifying the Numbers Being Used to Promote It
The event's marketing cites specific figures: over $55.6 million in combined tracked participant earnings across three prior free challenges ($8.9M, $15M, and $31M respectively), and Brunson's own influence tied to over $10.4 billion in online revenue generated by people he's taught. These are the organizers' self-reported numbers. We could not find independent, third-party audits of these specific figures, which is common for launch marketing across this entire industry, not unique to this event. Treat them as claims made by people with real, verifiable businesses — not as independently confirmed facts.
What Held Up to Verification
- Both hosts run real, ongoing companies outside this event
- All three guest speakers have independent, checkable public careers
- The event's free, live, virtual format is confirmed
- Confirmed dates: September 6–13, 2026
What We Can't Independently Confirm
- The exact dollar figures cited in marketing ($55.6M, $10.4B, etc.)
- Any individual income outcome implied by past challenge results
- Pricing for any paid offer presented after the free days
- Scarcity or urgency claims used in ad creative
Quick Legitimacy Checklist
- Hosts and speakers have real, checkable careers outside this one event
- The free portion is genuinely free, with no charge to attend
- Specific dollar claims are labeled as self-reported, not treated as audited fact
- You're not pressured to make a financial decision live, on the spot
- You've done a quick search of your own before registering, not just taken our word for it
Frequently Asked Questions
No evidence points to it being a scam. The hosts and guest speakers have real, independently checkable business track records, and the free event itself carries no cost or hidden charge to attend.
Yes. Myron Golden, Eileen Wilder, and Eric Thomas each have independently verifiable public careers, published work, and professional histories predating this event.
It's a self-reported figure from the event organizers, not an independently audited number. Treat it as a claim from a business with real credentials, not as confirmed fact.
Unverifiable scarcity claims and pressure to make a financial decision live during a session are the most common patterns worth watching for, regardless of how credible the hosts are.
Registration Details Coming Soon
Full registration details, including how to reserve your free seat, go live on this site August 17.
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