Two of online business's biggest names are about to share a stage for the first time.
Side Hustle Summit 2026 is bringing two people together who have never taught on the same stage before — and once you see who they are, you'll understand why that alone is the story. This isn't another "make money online" webinar promising overnight riches. It's a free, five-day live training built around a real, repeatable blueprint for building income outside your day job, taught by two operators who've each built their own companies from scratch.
If you've ever felt like side hustle advice online is either recycled hype or locked behind a $2,000 course before you even know if it works, this event was built for exactly that frustration. Here's everything confirmed so far — what it is, who's teaching it, what you'll actually walk away with, and how to make sure you don't miss it.
What Is the Side Hustle Summit?
The Side Hustle Summit is a free, live virtual event running September 6–13, 2026, with core live training sessions across the week. It's hosted by Russell Brunson and Iman Gadzhi, and it centers on a three-step blueprint for building a profitable digital income stream — from packaging an idea into a sellable asset, to getting it in front of buyers, to automating the backend so it keeps running without you glued to a screen.
What sets it apart from the usual online business webinar isn't the topic. Side hustles have been talked about for years. What's different is that it's built entirely around what's actually working right now: AI tools have quietly removed the technical wall that used to separate "I have an idea" from "I built something real." This event is timed around that shift, not a trend from three years ago repackaged with a new name.
Meet the Hosts: Why This Pairing Matters
Neither of these names is new to the online business space — but they built their reputations in almost opposite ways, which is exactly why this pairing is worth paying attention to.
Russell Brunson
Co-founder of ClickFunnels, the sales-funnel platform used by more than 100,000 active businesses. Bestselling author of DotCom Secrets, Expert Secrets, and Traffic Secrets. Two decades of experience turning offers into repeatable, scalable sales systems.
Iman Gadzhi
Co-owner of Whop, the creator-commerce platform processing over a billion dollars a year in payments. Built his name teaching personal branding and audience-driven business to a new generation, with millions following his work across YouTube, Instagram, and TikTok.
Brunson is the systems-and-funnels architect. Gadzhi is the attention-and-audience specialist. Put together, you get both halves of what it actually takes to build something that sells: a product worth buying, and a way to get it in front of the right people without begging for the sale.
The 3-Step Blueprint You'll Walk Through
What the 5 Days Are Built Around
Package a digital asset from scratch. You'll watch a high-margin digital product get conceptualized and built live on screen, so you can follow the exact process with your own idea.
Position it in front of buyers. Learn how to attract genuinely interested buyers without aggressive, high-pressure selling — the audience-building side Gadzhi is known for.
Automate delivery and backend systems. Set up the infrastructure so your offer keeps generating income even when you're offline — the funnel-systems side Brunson is known for.
Is the Side Hustle Summit Right for You?
This event is built for beginners and early-stage builders, not people who already run a seven-figure business. Run through this checklist to see if it fits where you are right now.
- You want a second income stream but haven't found a clear, credible starting point
- You've consumed side hustle content before but never had a structured, step-by-step process to follow
- You're curious how AI tools can shrink the time it takes to build and launch something
- You'd rather learn from operators with real, verifiable companies than an unknown name with no track record
- You can commit a few hours across the live week to actually follow along
Most people building a side hustle right now are doing it in the margins of a full-time job.
Frequently Asked Questions
Yes. Registration and attendance for all five live days are free. There's no cost to join the training sessions.
A three-step blueprint covering how to package a digital product, how to get it in front of buyers without pushy selling, and how to automate the backend so it keeps running on its own.
No. The training is built for beginners, with a focus on low-cost, digital-first business models that don't require existing capital or a team.
The event runs September 6–13, 2026, with core live training sessions taking place across that window.
Like most live training events of this kind, a paid program is typically offered toward the end for people who want a more guided, done-with-you path. Attending the free days carries no obligation to buy anything.
Registration Opens Soon
Two of the biggest names in online business, one stage, five days, zero cost to attend. We'll have your direct link to claim a free seat live on this page shortly — check back soon.
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